Creating a website is one of the most crucial steps in successfully establishing a new business. It allows you to expand your brand reach exponentially, and officially puts you in the market as a serious contender.
If you have not built yours yet, here are four reasons why you should definitely do it sooner rather than later:
24/7 Online Presence
Research has found that 6/10 customers now expect all businesses to run a website, and it is easy to understand why. Unlike a physical store, that has set business hours for opening and closing, a web page is accessible to customers anytime and anywhere.
This allows a business’ products and services to be available round the clock, which greatly increases sales.
It also means newer customers have a way of finding your business from the comfort of their homes. Think about how many products you may have purchased, or at least researched online. Without a website, you run the risk of losing customers to other businesses that have been smart about their online presence.
It is time you got in touch with one of the web development Dubai companies and got yours designed and online today!
According to a recent study, 84% of customers said that small businesses with an online presence were more credible than those that did not have their own websites. The study also revealed that 65% of those surveyed considered a professional company email to be more trustworthy than generic email accounts such as Yahoo or Gmail.
Having an official email address and site has become as important in the modern world as an address and a telephone number. A well-designed and easy-to-use website also makes consumers feel more comfortable with your products and services, and associates a sense of quality with your brand.
Think about how much money you can save on advertising by having all of your products or services displayed in one easy-to-access location. A website allows you to do away with printing brochures and catalogs, and greatly speeds up your marketing efforts.
This is done through effective SEO campaigns and smart social media marketing. Instead of buying and installing expensive signage across the city, you simply need to tap in to the massive pool of customers available on social websites like Facebook, and you gain access to more consumers for considerably less amounts of capital than with traditional billboards.
Find Your True Market
At a store, it is impossible to judge how well your marketing campaigns are doing and how your new customers are finding you, unless you physically stopped them and asked.
Here, having a website makes all the difference. Marketing and analytics tools for your site let you to view real time data about
If you are a small business with online presence that is not receiving the above benefits, you should contact a Dubai website design company and have your site better optimized to start growing to your full potential.
The trends in web design are changing:
The incorporation of different elements is becoming more versatile. But experts warn about few things. Designers take the idea of aesthetics too far. Sometimes there is one idea too many inculcated in web design. It will not help in engagement with the visitor. The assessment of the variables needs reflection from multiple viewpoints. Why to incorporate an element? What is the context? What outcomes can be derived? Are they measurable? The aforementioned questions provide the rationality on which the web design is constructed.
How to design web engagement?
There is an urgent need to identify the capability of each variable and how it augments the value proposition of the website. The connecting link that promotes visitor engagement with web design Dubai can verify how a viable experience can be maintained. For instance, if particular information is of value to the customer then how it will be transmitted; the speed and accuracy of information is second to none.
The different pages of the website need congruence. The systematic indulgence with the website components affects its visibility and its ability to solve the query for the customer. A holistic platform designed to accrue the value of each component is accommodated by web solutions Dubai.
The arrangement of the patterns of engagement is a fundamental requirement yet majority of websites fail in this regard. No wonder they are destined to fail when design is either too heavy or too few features have been enabled. What is the right mix? Experts believe that the right mix of components is a derivation of how businesses express its essence with the customers.
The notion of generating maximum interest among the customers is by far the most important element in online marketing. Studies report that 79% websites fail to accumulate it. 47% have limited their brand value through irrelevant synching of the elements. The optimum experience that customers want is highly specialized.
Don’t fall in the trap of imitating a competitor. There is a reason that people are visiting the website. All you need to do is to closely understand the business value of the products.
To ensure relevancy and inspiration, the web design industry goes through fair bit of transforms and advancements each year. Business owners therefore ensure that they are backed with solution providers who can provide them with elite and trendy solutions in this domain.
Let’s have look at some of the latest trends that are expected to change the entire course and concept in the domain of web designing and development globally:
Virtual Reality (VR) and 360°:
Despite the entire buzz for VR last year, the trends have not been so astonishing when it comes to its impact on the design process for website. VR and 360° can be classified as great examples here. Video incorporation into website designs has been made easy in order to create a breathtaking impact.
A good example here would be of Google’s Daydream VR headset that has been playing the lead role in this entire movement. If you are operating in UAE and are keen on getting hands on this stunning advancement, you will need to hunt for experienced and reliable web designing companies in Dubai.
Grid Layouts and Card Design:
Initiated and popularized by big name like Pinterest, this approach continues to dominate when it comes to influence the website designing trends. 2017-18 will be witnessing further advancements in these approaches.
These styles, especially grid layouts are very much suitable for websites that are operating as online stores. Where the space ma have little or no space of data insertion, this approach is very helpful in making the information further enticing and accessible.
Conversational Interfaces & Artificial Intelligence Powered bots:
To be honest, bot may have very little or no impact on a website design. However, they may critical sway the way a designer looks at and think about creating one.
Ecommerce based sites are going to rely further heavily on AI powered bots in the days to come, because they open the doors for faster response and improved customer relationships. Dubai ecommerce solutions is going to be one’s best bet if one is planning to integrate such elite solutions to one’s e-store.
Authentic photography, juicy and indulging content, smart colour selection that corresponds with one’s brand no doubt are the core elements associated with latest trends in the design industry, however one would need to ensure that the website is equipped with all the aforementioned trends that are making a norm today.
Web design industry is considered one of the fastest emerging industries, as trends are changing continuously. If you are unable to apply these changes in your company, then your firm will leave behind. Try to consider given latest trends in web design industry.
Long scrolling vs. short scrolling:
Long scrolling has become popular as the mobile devices have now become part of our lives. When you are scrolling on Facebook, Instagram, twitter, you are basically reading the content. Long scrolling enables you to decrease bounce rate of your website.
Short scrolling is the traditional method that is followed by every web design company Dubai for many years. In this system, you don’t need to put large content, as in case of long scrolling you are bound to write enough content. Both the methods are in use.
Traditional websites have small form filling space, now you will find full screen ‘login’ forms. This method is better than the previous in a way that you are given lot of space to fill out your form and other is you are not re-directed to another website.
Animations are basically visual images that will display the company’s theme or message. Popular beverages brands use these animations in their marketing campaign. Animations are the easiest and best source to get user’s attention.
Split screen style:
In split screen style, user is given two options one is the about section menu and other part shows an image. While using this method, you are giving importance to both elements at the same time. This system falls under ‘responsive web design’.
Minimalism: the latest trend:
Users don’t waste their valuable time on a website that takes a lot of time in loading or has unnecessary information instead of important. So, avoid these distractions by decreasing loading time of your website and by providing ‘relevant’ information.
Flat and material design hybrids:
Flat design is basically minimum use of textures, drop shadows, gradients and is only based on elements like flat colors and typography. Material design basically uses of responsive animations, transitions, grid-based layouts and use of effects like shadows and lighting.
Those who are familiar with web development know that too much ‘Java Scripting’ makes the your site slow. Users are impatient they don’t have much time; they will switch to another site if your site takes a lot of time.
Don’t use too many fonts:
Never use too many fonts on your website, as it gives a bad impression. Don’t use more than two fonts for your site, as it diverts reader’s attention. Always use complimentary fonts i.e. neither too casual nor too serious ones.
Website trends change with the speed of light. In order to make your site updated, you need to check these trends regularly. The above-mentioned trends are helpful material for any web design company Dubai, to make his business stand out in the mainstream.
Following are some tips that may help one in coming up with the great website design:
Understand Your Industry:
You cannot apply any design to your business; it must correspond with your business nature and target industry.
Choose The Core Colors:
This is very interesting, you will need to finalize the colors for your website, mainly business logos have got more than one color, it will be up to you to decide which color is it that will look more appealing if you use it as a core color for your design.
You must discuss things in a clear and transparent manner with your website designers so that they can integrate simple and appealing navigation to your website that can be classified as friendly from the user experience UX perspective.
Avoid Rushed Approach:
No matter how short you are when it comes to time, you cannot fall for anything or everything, you must go for latest and appealing web design Dubai oriented solutions if you are keen to dominate these markets.
Don’t Bleed Money:
Yeah! Most of us commit this crime and end up in regrets. Bleeding money is not going to be a right approach, no doubt one may be able to afford it, but this does not mean to bleed money on a nothing services when professional service is available to one at very affordable rates.
Read The Script:
Carry out market analyses, try to get in touch with the current and previous clients of the service provider that may have been shortlisted by you, let’s see what they have to say about the services that were offered to them.
Don’t Outsource And Forget:
Looking for a web design Dubai based service provider, assigning this critical task to them and them sleeping over it is not going to be classified as a professional approach by any means, you must ensure that you are involved in each and every phase of the design, i.e. from wire framing to the deployment phase so that you know what has been applied, where and why.
If you are confident that you have covered all the above parameters, then getting your hands on high end website designs will not be a big issue for you. Your customers are going to love your website and they will proudly advocate your brand in their circles for sure, try it to believe it.
The list may be very long when it comes to the novel entrants that hit Dubai markets on a daily basis. However, the core fact is that most of them fadeout just because they miss out on the very basics. In business world, no matter which part of the world one is operating, the margin for error is always going to be on the inferior side and in roaring market trends like those of Dubai, it is going to simply zero percent. One must therefore avoid relying on weaker and unreliable options because it may dent the success life of one’s venture.
Trends are shifting more and more toward the cyber world, business owners have realized that there will be time when they will make more earning with the help of their online presence as compared to their offline business setup. This has amplified and augmented the demand levels for design services that may be offered by a reliable web design company in Dubai. Bearing these facts in mind, one may go for the best available options when it comes to pick the best available service provider and outsourcing this sensitive business task to them.
Just follow the basic steps that are mentioned below and open the windows of opportunities for your online presence to enjoy the blessing of elevated numbers of visitors:
You are confident that that idea you have been cooking for weeks in your mind is going to take Dubai markets by surprise. You don’t want to go on back foot and that is the best thing that one may have so as to register his name in the winners’ list. Your idea shall not remain an idea, you must hunt for specialist and creative services that can bring your idea to life with the help of a strong skill set that they possess.
You will need to carryout online and offline surveys in Dubai so as to come across the best web design companies in Dubai. You will need to study their policies and their approach towards tasks that are assigned to them. A thorough comparison is what you need to work on so as to be able to shortlist the best designing services provider in the market. Your preference should be to find a service provider who is not only fully equipped with latest design trends concept and tools but at the same time has this habit of paying attention to the details.
This will help you in getting close end results that are 99% in line with the idea that is embossed on your mind. You cannot compromise on quality and must huge differences and gaps otherwise the end products will be other way round from your actual idea and that may not help you to impress the market role players the you intending to. There are many web design companies in Dubai that are ready to take you by surprise and meet your expectation. You may select anyone that falls with the boundaries that are set by you when it comes to budgets and compatibility.
With ever increasing competition in the small commerce industry of different types, people are focused not only on quantity, but also the quality of work provided to the customer. As the awareness among the customer is increasing, so is the challenge to markets, and most of all, to the undersized markets. In order to cope with this challenge and to stand out in the crowd, the company has to make big efforts for even a minimal impression to be made on the audience.
The best way to attract the attention of masses, is to advertise on internet by the help of web design services for small businesses, some of the basic advantages of this services are; not only the provider can attract the attention of the customer and get into focus, but if the propose is as per the company’s mission and vision statement, and also as per the precise needs of the customer, then it can exponentially increase the chances of making a customer permanent, and also increases in the value of the company. The basic concept is to deliver exactly what is desired and not simply to attract the masses.
Moreover, web design services for small businesses has been carefully mapped and drawn so that it will not be all too flashy, as the modern day customer prefer to use simple hand held devices like tablets and cell phones, and such drawings are too loud to handle and easily distracts a customer. The selection of words and phrases are carefully done so that the company’s logo and authenticity becomes well obvious to the reader. Such methods of advertising are a sure way of success in this ever growing market.
Your website will do most of the business for you in the modern market trends however you will have to fuel it with great ideas when it comes to its design and overall ideology. It must be appealing and must have got what it takes to engage the visitors for longer times and ultimately turning them into potential clients. A website with little or no transactions may not be classified as an asset to the company. Many business owners operating in the modern markets, particularly the faster paced ones like Dubai are becoming mature and have realized the fact that a website without a great design would be simply a nothing effort.
They are on their toes all the time and are in touch with the expert designers that are operating in Dubai to provide them with the best possible and elite designing solutions that are not only attractive but also in line with the native market trends. If you are hunting for professional in the said field, then you must hunt for Dubai website design professional and share your needs with them. They will do the rest for you by carrying out in depth research and development practices, all in line with your original online presence idea.
Once they have concluded this major task, simply sit with them and finalize the things, you may ask for a couple of mock-ups and see they have got for you. If they are falling truly in the category of Dubai website design experts then you may not waste any further time in finalizing the deal with them. Let them work on this very important task and get a website that is even appreciated by your competitors when it comes to its design and functionality.
In order to create top of the line website, certain features must be incorporated in a creative manner. Customers must view the website from different perspectives. You must develop your individual style that can make your website look different and special. Customer approval is the biggest achievement for the business. The various components of the website must be properly integrated with the business strategy. For instance, the layout is the foundation for your website and it combines with other ingredients to meaningfully communicate with the users.
Responsive web design company in Dubai will help you clearly think about the components and create something that can stimulate the user. Undertake emotional dimensions, built experiences and connect the dots in the right way. This is a tough work, therefore all components must be embedded flexibly. Any complex project can be duly entertained by the professional experts. Planning and execution will incorporate changes that are necessary to add vitality to your website.
Establish the big picture; a visual sense of understanding is essential so that the idea you are portraying can be easily understood. Responsive web design company in Dubai will aid you in developing an underlying system that can enhance user experience and the overall performance. Do not make too many assumptions; prioritize how the competency can be synergized with the user requirements. Finally, you have come across something you were looking for in a while. The process is excellent and different phases of your website design will bleed perfection. We can make it better together.